Market Development Jr. Manager
Mexico City, Mexico Sales
Job description
DESCRIPTION & REQUIREMENTS:
Position Overview:
Job Summary :
Assure that BP objectives are achieved in relation to volume, market share and revenue. Implement and follow up programs defined in BP for each bottler group. Identify local opportunities and develop ad-hoc initiatives to guarantee business objectives.
Key Duties/Responsibilities :
· Develop and implement local strategies and programs aligned with Division’s guidelines.
· Develop Business Plan with each bottler.
· Activate national brand and channel programs by bottler.
· Manage and implement a price/packing strategy that maximizes the value that consumer perceives in products, increasing company’s income.
· Identify volume opportunities as well as coordinate the design and development of programs that capitalize those opportunities (by brand, channel, package, or consumption occasion).
· Optimize the DME application in relation to volume and to the return of investment.
· Execute RGM programs
· Know and detect competitor’s strengths and weaknesses in order to take decisions that allow the Company to capture all Region opportunities and recommend improvements and new approaches to expand operations.
· Maintain a professional relationship with the bottler and other functional areas, in order to facilitate the planning process, coordination and execution of operations, marketing and revenue strategies.
· Keep constant track of business accelerators such as coolers, refillables and racks’ introduction.
· Conduct hiring and terminations, performance management reviews, salary and other compensation programs recommendations.
Related Job Requirements/Qualifications :
Competencies
· Balances Immediate and Long Term Priorities
· Delivers results
· Imports and exports good ideas
Skills
· Demonstrating openness and self-confidence
· Managing interactions with others
· Building value-based relationships
· Team building
· Performance management
· Communication
· Project management
· Negotiation/Influence
· Financial Analysis
· Spanish/English
Knowledge
· Revenue management
· Value chain
· Understanding bottler operation
· Pricing and Packaging
· Channels
· Strategies execution
· Information Technology & Analysis
Other Requirements :
Bachelors degree in Business Administration or similar
Require of continuous travelling 25% within Bajío (Querétaro – Guanajuato – Michoacán)
The Coca-Cola Company is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands and more than 3,800 beverage choices. Led by Coca-Cola, one of the world's most valuable and recognizable brands, our Company portfolio features 20 billion-dollar brands, many of which are available in reduced-, low- or no-calorie options. Our billion-dollar brands include Diet Coke, Coca-Cola Zero, Fanta, Sprite, vitaminwater and Powerade. Through the world's largest beverage distribution system, we are the No. 1 provider of both sparkling and still beverages. More than 1.9 billion servings of our beverages are enjoyed by consumers in more than 200 countries each day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. For more information, visit Coca-Cola Journey at http://www.coca-colacompany.com/homepage Coca-Cola Beverages (Shanghai) Ltd. an indirect wholly owned subsidiary of The Coca-Cola Company, provides marketing and technical/quality services to The Coca-Cola Company in China.