SC BU-Regional Marketing Manager-Wuhan

Job description

Who we are?

As a global healthcare leader and a Global Top Employer, we are as much a partner to patients facing health challenges as we are a partner to you on your career journey. We are focused on empowering our people to be agents of change, because the work we do will change health outcomes and empower patient lives. This is where you will have access to a broad track for all-round development as well as the platform to work as one team across one of the broadest healthcare and well-being portfolios globally.

Why start your career path in Sanofi?

Here, you can:

- Support the long-term growth of Sanifo products as brand owner

- Have opportunity to work with senior leaders and land your strategy

- Establish and expand your own network and connections through getting broader presence and more resources within healthcare ecosystem

What you can contribute?

1. Participate in national marketing plan development                                                    

2. Develop area marketing plans                                                                           

3. Execute / implement national & regional marketing plans                          

4. Execute / implement national & regional marketing plans                          

5. Regional brand management                                                                             

6. Regional market intelligence

KEY ACCOUNTABILITIES:

1. Participate in national marketing plan development                                                    

         1) Participate in annual long range strategic planning ( 3-year plan)                            

         2) Participate in annual marketing tactical budget plan ( 1-year plan)                         

2. Develop area marketing plans                                                                            

         1) Propose regional tactical cycleplans ( 4 times per year)                                                               

         2) Report local market info to central ( on a monthly basis)

3. Execute / implement national & regional marketing plans                          

         1) Train regional sales force                                                                                                                     

         2) Support in promotional tool development ( DA, gimmicks, slide kits,etc)  propose region specific promotional materials,if appropriate                                                                                                                 

         3) Product specific regional sales and A&P budget                                                                             

         4) Organize regioanl activities  (CME programs, symposia , etc.)                                                 

         5) Attend regional sales weekly meetings

4. Execute / implement national & regional marketing plans                          

         1) Train regional sales force                                                                                                                     

         2) Support in promotional tool development ( DA, gimmicks, slide kits,etc)  propose region specific promotional materials,if appropriate                                                                                                                 

         3) Product specific regional sales and A&P budget                                                                            

         4) Organize regioanl activities  (CME programs, symposia , etc.)                                                 

         5) Attend regional sales weekly meetings

5. Regional brand management                                                                             

         1) Organize Brand Champion                                                                                                                    

         2) Regional KOL management                                                                                                               

         3) Paticipate brand team                                                                                                                             

6. Regional market intelligence

JOB-HOLDER ENTRY REQUIREMENTS:

Education:

College Degree or Above

Experience & knowledge:

·  At least 3 years with pharmaceutical industry
·  At least 1 years sales force management experience
·  Industry/product knowledge

Core competencies:

·  Good marketing planning skills
·  Good project management skills
·  Good selling skills
·  Good interpersonal skills

At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.