Nespresso eCommerce Business Digital Product Manager
Barcelona (Barcelona) Marketing
Descripción de la oferta
eCommerce Digital Product Manager
“Join the Global Ecommerce Community at Nespresso”
The Nespresso story began with a simple but revolutionary idea: enable anyone to create the perfect cup of espresso coffee.
Since 1986, Nespresso has redefined and revolutionized the way millions of people enjoy their espresso coffee.
To grow E-Commerce team in Barcelona, we are currently looking for a Digital Product Manager
Main Purpose of Job:
The Ecommerce Product Manager is in charge of the eCommerce product (Website, Mobile App, Content or B2B products) vision and strategy definition. His/her main attributions are:
· Supporting the Global Ecommerce Strategy with their product strategy.
· Coordinating the roadmap definition, prioritization and planning for his product, Website, Mobile, B2B, Data and others) in coordination with the Global eCommerce Roadmap and other company projects influencing his/her product.
· Managing a team of Team leaders, project managers making sure the projects are delivered on agreed timelines, scope and budget.
· Being the main point of contact to internal stakeholders when it comes to eCommerce impacts link to other teams roadmaps
· Being the internal owner on the existing product features, associated guidelines
· Providing new experiences and solving customer pain points to increase online penetration and sales.
· Delivering efficient solutions for day to day operations (webmasters and markets - more than 200 ppl)
Your responsibilities will be:
Contribute with the Global eCommerce Innovation and Digital Online eXperience and Market eCommerce managers to define the eCommerce product roadmap (web, mobile, B2C or B2B):
· Proactively benchmark other ecommerce players and gather best practices from peers.
· Analyze and deep dive current customer journeys and identify main pain points to be addressed.
· Consolidate with other Nespresso departments a global services and product roadmap including online experience impacts
· Build a 3 years vision supporting eCommerce and Nespresso ambition.
Design and implement the strategy of Nespresso Online Boutiques (web, mobile) based on the agreed roadmap.
· Translating business requirements into product requirements
· Defining the projects needed to deliver the Global ecommerce roadmap
· Ensuring the UX methodology is in place (Wireframing, Prototyping, User Testing and others)
· Making sure, the Guidelines and consistency are met for each project.
Analyze eCommerce performance and plan optimization strategies.
· Analyzes the on-going performance and KPI's for each part of the journey (homepage, product catalog, checkout, registration...)
· Measure and understand key friction points in the online customer journey (using analytics, user testing and observation)
· Define solutions and optimization to lift these barriers
· Measure the efficiency and ROI of these enhancements.
Key Experience
· At least 10 years of successful experience in delivering Digital and eCommerce experiences (web and mobile) in an international context. With a proven positive track record in terms of project successfully launched and positive business and customer indicators.
· Strong expertise in User eXperience.
· Strong Product and Project Management skills.
· Experience in running eBusiness daily activities a plus.
· Good experience in Digital Marketing.
· Good understanding of web and mobile technologies and ability to interact/challenge with technical counterparts.
· Excellent interpersonal, communication and presentation skills. (in English)
· Ability to work in a multi-cultural and multi-disciplinary environment.
Other Requirements
Curiosity on new digital trends and user behaviors, active benchmarking.
Ability to manage markets expectations and synthetize their requests.
Benefits:
· Join a dynamic team in Barcelona with global scope and mission to provide the best in class digital platforms and capabilities.
· Grow your career in a multinational company that offers an attractive international working environment with constant opportunities for development.