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Jose Sáez Carmona

FMCG Marketing Manager

36 ans • Almería

Résumé

Enthusiastic about Life and Marketing, enjoying and learning everyday creating and following-up Marketing Plans, through any kind of strategy and insight from retailers, consumers, shoppers, brands... Very grateful for having the opportunity to be partnership of the most innovative and dynamic brands in FMCG, while enjoying invaluable life experiences, such as the most recent one in the challenging Caribbean market. Passion, attitude, positive influencer, innovative, team player, now looking for new challenges in the Digital Era.

Compétences

MarketingTeam ManagementMarket ResearchSales

Expériences

Client Manager Puerto Rico

MarketingServing, leading the team to meet our partners outcomes from any kind of strategy: - Retailers - Loyalty - Consumers and shoppers analysis - Marketing Effectiveness - Innovation - Shelf & Assortment - Price - Promotion Based on a better aligned and engaged operating process. Focus on new development and digital trends. Most relevant achievements: Exceptional team development, focus in motivation and engagement. New consumer methodologies successfully implemented from Europe. Greater engagement with key clients.

Marketing Lecturer

MarketingLecturer in the Master in Marketing & Sales

STA United Kingdom – Consumer & Shopper Insights

MarketingAssignment in Nielsen Oxford. Providing support to the Nielsen UK team in a strategic International project. To import the know-how and best practices from Nielsen UK to Nielsen Spain.

Consumer & Shopper Insights Specialist

MarketingSpecialist responsible for the Consumer/Shopper Insights in Nielsen Barcelona. Full consultancy work, providing support, recommendations and Insights to leader FMCG brands about any issue related to the Nielsen Consumer Panel. Resolution of all types of business issues related to consumers/shoppers, through analyses based on retail and consumer panel, as well as performing any type of special studies: • New launch analysis, Segmentation and consumer profile, Competitive environment analysis, Assortment evaluation, Analysis to dialogue with retailers, Conducted surveys and many others… Most relevant achievements: Very important growth of Consumer/Shopper Insights business in Barcelona, increasing the number of associates, through deeper and more integrated analysis and a greater engagement, both external and internally.

Formations

Universitat de Barcelona - Espagne

2008 - 2010 Licenciatura / Grado Barcelona (Spain)Marketing, Direction d'entreprise, Ventes, Gestion de projet / Produit

Universidad de Almeria

2004 - 2008 Licenciatura / Grado Almería (Spain)Développement informatique, Infra / Réseaux / Télécoms, Études / Statistiques / Data, Développement informatique, Conception / Génie civil / Génie industriel, Marketing, Gestion de projet / ProduitComputer Engineering

Mes qualités

Positif
Flexible
Entreprenant
Esprit d'équipe

Langues parlées

  • Anglais

    Professionnel

  • Portugais

    Professionnel