Product Marketing Specialist I (327470)

Job description

Marketing, Regular Full-Time
Samsung Electronics America ,Ridgefield Park New Jersey

Feb 16, 2018
General Description
The Product Marketing Specialist executes assigned tasks in support of product marketing plans. Supports Product Marketing teams in execution of delegated tasks. Maintains price lists, product launch calendars, ROI analysis, competitive assessments, product specification sheets, and so on. More specifically, inputs “conditions” into the system, updates promotion roadmaps, sets up new model information, and inputs data into the target plan (TP). Tracks and analyzes sales performance, generates reports, and provides insights as required. May have a direct product responsibility that is within the portfolio of the product team.  Supports Product Marketing teams in execution of delegated tasks  Maintains key product marketing documents (e.g., price lists, launch calendars, ROI analysis, competitive assessments, and product specification sheets)  Updates promotion roadmaps and sets up new model information  Maintains the accuracy and utility of the monthly Target Plan (TP)  Provides consolidated product sales information to shape go-to-market planning, pricing, channel utilization, and product lifecycle management  Supports the development and uploading of sales enablement tools and information (e.g., product presentations, product examples, product demos, sales sheets, pricing information)  Coordinates the capture and reporting of product launch issues, and contributes to the resolution of these challenges  Coordinates product availability information with supply chain, sales, and customer stakeholders  Creates periodic and ad hoc reports that track the sales performance of assigned products  When requested, fulfils a direct product responsibility that is within the portfolio of the product team  Develops cross-functional relationships within Samsung to gain needed information  Tracks monthly finances and expenses and submits forecasted spend by customer  Monitors weekly sell-in and sell-out and inventory metrics  Analyzes and reports promotion effectiveness  Coordinates which products need to be available for marketing events and ensures that samples are provided for events  Visits retail stores to gather timely competitive intelligence  Lineup management – Supports, manages, or directs the management of product / portfolio lineup activities and initiatives targeted at driving operational efficiency or responding to market challenges  Launching management – Supports and oversees all new product launch activities that contribute to the achievement of new product target volume and profit objectives, and collaborates with Demand Generation and Sales teams in developing launch schedules  Price administration – Supports, manages, or directs the management of pricing strategies by product and by segment  End of production management – Collaborates with operations, sales, and supply chain on end-of-life (EOL) product schedules and strategies to minimize aging product inventory and to build counter-strategies to resolve remnant material challenges  Data Collection and Reporting – Uses analytic tools, databases, and resources to collect, organize, and report product performance against KPIs and forecasts  Data-Driven Insight Generation – Analyzes data, spots patterns, and extracts and shares actionable insights with others  Product Marketing Enablement – Acts as a key conduit for product information, promotion assets, programs, and tools to enhance product marketing and sales
Company Information
Since being established in 1969, Samsung Electronics has grown into one of the world's leading technology companies and has become recognized as one of the top 10 global brands. Samsung is currently ranked #2 on Forbes' “Most Reputable Tech Companies” for 2016 and #6 on Interbrand's "Best Global Brands” list for 2017.Our network extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. As a result of our commitment to innovation and unique design, the Samsung organization is one of the most decorated brands in the electronics industry. Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a recognized innovative leader in consumer electronics, mobile devices and enterprise solutions. A wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA is pushing beyond the limits of today's technology and providing consumers and organizations with a portfolio of groundbreaking products in appliances, home entertainment, Internet of Things, mobile computing, smartphones, virtual reality, wireless infrastructure and wearables, in addition to offering leading content and services related to mobile payments, 360-degree VR video, customer support and more. Samsung is a pioneering leader in smartphones and HDTVs in the U.S. and one of America's fastest growing home appliance brands. Samsung's philosophy is based on our strong determination for growth, perpetual innovation and responsibility to corporate citizenship. As part of our Samsung Gives philanthropic platform, we offer companywide Days of Service, a volunteer time off program, and an employee giving match program, so our employees can support causes that are closest to their hearts and choose how they want to give back. Since 2002, Samsung has provided more than $46 million to more than 1,000 public schools and community organizations in the United States through its many citizenship initiatives, including the STEAM-education based Solve for Tomorrow Contest. At Samsung we work hard – every day. It is a fast-paced and challenging work environment, and we are a nimble team that constantly pushes ourselves to be the best. If you have energy, passion, dedication and drive, and you thrive in a fast-paced workplace, the rewards at Samsung are many. Apply today and find out why LinkedIn ranked us as one of North America's Most InDemand Employers in 2015. Samsung Electronics America provides Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, status as a protected veteran, genetic information, status as a qualified individual with a disability or any other characteristic protected by law.

Desired profile

Necessary Skills / Attributes
Education:  Bachelor's degree (B.A. or B.S.) Experience:  Minimum of 2 years of marketing, sales, or retail channel experience  Prior analytical experience  Independent and team support experience