Marketing & Communications Operations Professional
Guadalajara (Guadalajara) Bachelor's Degree Marketing
Job description
Marketing & Communications Operations (MCO) ensures the Marketing & Communications (M&C) organization model and management system supports business strategies and goals to drive operational efficiency and effectiveness, transformational change and operational transactions for the Marketing & Communications function. As the trusted advisor of the M&C Leadership team, MCO drives the adoption of organization models, processes and automation, implements appropriate planning and measurement systems, collects and reports defined metrics and provides analysis and insight into business performance. MCO assists M&C professionals to operationalize strategies by making investments and tradeoffs consistent with the marketing plans in BU, GMT/IMT and/or GMU/IOT. MCO also deploys/tailors M&C specific programs to aid talent development and purposeful learning activities. The employee focuses on individual/team objectives and development of professional effectiveness.
Skills:
Environment:
Professional knowledge related to incumbent's position, team, and department. Requires ability to absorb professional knowledge quickly and develop skills.
Communication/Negotiation:
Draw upon professional concepts to collaborate with others to carry out assigned duties. Negotiation is required.
Problem Solving:
Recognize job-related problems. analyze causes using existing techniques or tools, prepare and recommend solution alternatives. Challenge the validity of given procedures and processes with the intent to enhance and improve.
Contribution/Leadership:
Works on professional projects;work is often reviewed for developmental purposes.
Understand the standard mission of the professional group and vision in own area of competence. May directly influence people in own project. Position may require coordination of activities of less experienced or less knowledgeable team members.
Impact on Business/Scope:
Accountable for individual or team results. May contribute by supporting activities that are subject to business measurements, impact customer
satisfaction, or impact immediate costs or expenses.
Auto req ID
179443BR
Required Education
Bachelor's Degree
Role ( Job Role )
Marketing & Communications Operations Professional
State / Province
JALISCO
Primary job category
Marketing & Communications
Company
(0178) IBM Servicios Profesionales, S. de R. L. de C.V.
Contract type
Regular
Employment Type
Full-Time
Is this role a commissionable/sales incentive based position?
No
Travel Required
No Travel
IBM Business Group
CHQ/OTH
Preferred Education
Bachelor's Degree
City / Township / Village
GUADALAJARA
EO Statement
IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
Required Technical and Professional Expertise
Required Skills.
*Digital Marketing (SEM & SEO)
*Performance Tools (Google Analytics, Lotame, HotJar, Optimizely).
Up to 2 Years of experience.
Softskills.
*Communications.
*Presentations Skills.
*Detailed Oriented.
*Team work.
Country/Region
Mexico
Preferred Technical and Professional Experience
*Portuguese
*Analytics Certifications.
*Paid Media (SEM)
*Business Excel (Pivot Tables)
Secondary Job Category
Marketing & Communications Operations
Eligibility Requirements
n/a
Position Type
Early Professional
Early Professional Track
Industry Early Professional
New Collar Role
No